Wed, 6 Aug 2008: Stradivarius sounds out Kaunas…

The first Stradivarius store opened in Barcelona, Spain in 1994 and was acquired by the Inditex Group five years later. Today 406 Stradivarius stores in 25 countries have been opened. Currently...

Wed, 26 Sep 2007: Alta Capital poised to take over Kalev chocolate…

Kalev is one of Estonia's 's and the Baltics' 's best known brand names and boasts a long line of popular consumer products. For the ambitious Alta Capital, which recently acquired Rigas Piensaim...

Thu, 28 Aug 2003: Advertising challenges to swapping brand names…

"Howcan you trust a company that has six faces and six voices? Having one brandname is much simpler and more understandable for our consumers," shecommented.And so Eesti Telefon began a major rebr...

Thu, 12 Aug 1999: How much is that Teletubby?…

According to a Baltijos Tyrimu survey, almost 50 percent of children aged five to eight catch every single episode. The Teletubbies phenomenon has also proven profitable business. A Kaunas-based f...
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